When a business or person decides to improve their website, they typically hire an SEO company to increase the exposure that their website gets. There are many signs of whether or not an SEO company is doing its job correctly, and one can quickly spot whether or not they’re getting results. Here are some common signs that an SEO company is helping your website be more successful:
- Higher Rankings on Search Engines
One of the most obvious signs that an SEO company is providing real results is higher rankings. In order to see how well a business or person’s website ranks, simply search it within Google and compare the results with other businesses or people’s websites. If your selection shows up above theirs, then you can be sure that there’s been improvement and the efforts of the SEO company are paying off. This is especially true if your website was ranked below several competitors previously and now it has improved significantly even though they didn’t change their content or use any new techniques. A significant increase in ranking positions for specific keywords or phrases used on the website is another sign that an SEO company is doing its job well.
- Increase in Organic Traffic
Organic traffic is simply when users visit your website without clicking on paid advertisements (i.e., Google Adwords ads). Sometimes, this type of traffic can exceed the number of visitors coming from keywords or links you’ve managed to rank highly for within search engines, which means that your SEO efforts are paying off well. If you notice a significant increase in organic traffic, then chances are that an SEO company has performed better than expected and should be commended for its work well done!
- More Engagement Within Social Media Channels
Another common sign that an SEO company is helping your’s website succeed is increased engagement within social media channels. You can measure this by checking how many people are talking about your website, where they’re located, and what they’re saying. If a significant amount of users from all around the world are starting conversations on Facebook, Twitter or Google+, then chances are that an SEO company’s efforts have been fruitful and is resulting in real online exposure for your business or person. This also means that these new visitors may be returning to your site to explore it further before buying anything, which could mean future profits if the business offers something valuable enough for them to continue their relationship with you.
- A Significant Increase in Website Traffic
Most notably, Dallas SEO company said that one of the most obvious signs that an SEO company is doing everything it can to help your website succeed is when there’s a significant increase in traffic within a short span of time. If the number of visitors that are coming to your site has increased significantly, then you can rest assured that the SEO efforts are working and will continue to do so in the future if they’re consistent with their work. The main goal of any website should be to gain as many visitors as possible because this means that more people are connecting with you online and could lead to long-term relationships for years down the road.
- More Leads Are Generated
If an SEO company is truly helping your business or person become more successful, then chances are good that there’ll be an increase in leads generated through the website. Organic leads are when potential customers fill out contact forms or send emails to inquire about your products or services to get more information, anything like that. Dallas SEO mentioned that if you notice an increase in inquiries coming through your website within a short span of time, then chances are good that an SEO company’s efforts are paying off and will continue to do so in the months ahead!
- Analytics Data Has Improved Dramatically
One of the most common signs that an SEO company is doing everything it can to help your business succeed is by looking at analytics data over time. Chances are good if there’s been a significant improvement within this area, which means that an SEO company is doing its due diligence in to ensure its results for helping websites to be more successful. If an SEO company has been consistent with its work over the course of several months and you’re noticing a significant increase in your keywords within analytics data, then this is a good sign that they’re helping your website to succeed and should continue doing so for as long as possible.
- A Significant Increase in Backlinks for Your Website
The final common sign that an SEO agency is doing everything it can to help your business succeed is by looking at the sheer number of backlinks from other websites pointing towards yours. Although hiring an SEO company isn’t as simple as finding one, evaluating them based on the amount of high-quality links they’ve been able to generate for your site could mean big things if done correctly! This is because these links will boost your website’s credibility and may result in larger amounts of organic traffic coming through your website over time.
These are 7 signs that an SEO company is doing everything it can to help your business succeed. Remember, if you want results, start by looking for an experienced SEO company to help make the process easier.